Privacy policy

1. Data protection at a glance

General information

The following information provides a simple overview of how your personal data is handled when you visit this website. Personal data is defined as any data that can be used to identify you personally. Detailed information on data protection can be found in our privacy policy set out below this text.

Data collected on this website

Who is responsible for collecting data on this website?

Data on this website is processed by the website operator. You can find its contact details in the section entitled “Data controller” in this privacy policy.

How do we collect your information?

On the one hand, we collect your data when you share it with us. This may, for example, be data that you enter in a contact form.

Other data is collected by our IT systems automatically or when you give your consent upon visiting the website. This is mainly technical data (e.g. details of the internet browser, operating system or access time). This data is collected automatically as soon as you visit this website.

What do we use your data for?

Part of the data is collected to ensure that the website does not contain any errors. Other data may be used to analyse your user behaviour.

What rights do you have with respect to your data?

You have the right to obtain at any time and free of charge information about the origin, recipient and purpose of the personal data we have stored. You also have the right to request the rectification or erasure of this data. If you have given your consent to your personal data being processed, you may revoke this consent at any time with effect for the future. You also have the right to request the restriction of processing of your personal data in certain circumstances. As well as this, you have the right to lodge a complaint with the competent supervisory authority.

You can contact us at any time if you have any further questions about data protection.

Third-party analytics tools

When you visit this website, your surfing behaviour can be statistically evaluated. This is done primarily using analytics programs.

Detailed information about these analytics programs can be found in the following privacy policy.

2. Hosting

IONOS

Our website is hosted by IONOS SE. The provider is IONOS SE, Elgendorfer Str. 57, 56410 Montabaur, Germany (hereinafter “IONOS”). When you visit our website, IONOS stores various log files including your IP addresses. Details can be found in the IONOS privacy policy: https://www.ionos.de/terms-gtc/terms-privacy.

The use of IONOS hosting services is based on Art. 6 (1) (f) of the European General Data Protection Regulation (hereinafter “GDPR”). We have a legitimate interest in making our website as reliable as possible. If the applicable consent has been obtained, data is processed solely on the basis of Art. 6 (1) (a) of the GDPR and Section 25 (1) of the German Telecommunications-Telemedia Data Protection Act, insofar as the consent given includes the storage of cookies or access to information on the user’s terminal device (e.g. device fingerprinting) as defined in the German Telecommunications-Telemedia Data Protection Act. Consent may be revoked at any time.

3. General information and mandatory disclosures

Data protection

The operators of this website take the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with the statutory data protection requirements and this privacy policy.
When you use this website, various items of personal data are collected. Personal data is data that can be used to identify you personally. This privacy policy explains what data we collect and what we use it for. It also explains how and for what purpose this is done.
Please note that the security of data transmission over the Internet (e.g. by e-mail) may be exposed to vulnerabilities. It is not possible to fully prevent third-party access to data.

Data controller

The data controller for this website is:

SM Klebetechnik Vertriebs-GmbH
Otto-Hahn-Str. 19a
D-52525 Heinsberg

Telephone: +49 (0) 24 52 / 91 72-0
Email: datenschutz@sm-klebetechnik.de

The data controller is the natural or legal person who, alone or in conjunction with other parties, makes decisions regarding the purposes of and the means used for processing personal data (e.g. names, e-mail addresses or the like).

Retention period

Unless a more specific retention period has been stated in this privacy policy, your personal data will remain with us until the purpose for which your data is processed no longer applies. If you submit a legitimate request for erasure or withdraw your consent to data processing, your data will be erased unless we have other legitimate reasons for retaining your personal data (e.g. to comply with tax or commercial retention periods), in which case the data will be erased after these reasons have ceased to apply.

General information on the legal bases of data processing on this website

If you have consented to your personal data being processed, we will process it on the basis of Art. 6 (1) (a) or Art. 9 (2) (a) of the GDPR, provided that special data categories are processed in accordance with Art. 9 (1) of the GDPR. If you expressly consent to your personal data being transferred to third countries, it will also be processed on the basis of Art. 49 (1) (a) of the GDPR. If you have consented to the storage of cookies or access to information on your terminal device (e.g. via device fingerprinting), your personal data will be additionally processed on the basis of Section 25 (1) of the German Telecommunications-Telemedia Data Protection Act. Consent may be revoked at any time. If your data is necessary for the performance of a contract or to take steps prior to entering into a contract, we will process your data on the basis of Art. 6 (1) (b) of the GDPR. Furthermore, we process your data as far as this is necessary to fulfil a legal obligation on the basis of Art. 6 (1) (c) of the GDPR. Data may also be processed for the purposes of our legitimate interests in accordance with Art. 6 (1) (f) of the GDPR. The following sections of this privacy policy provide information on the relevant legal bases in each individual case.

Information on the transmission of data to the United States and other third countries

Among other things, we use tools from companies domiciled in the United States or other third countries that are not considered secure under data protection law. If these tools are enabled, your personal data may be transferred to and processed in these third countries. Please note that a standard of data protection comparable to that of the EU cannot be guaranteed in these countries. For example, US companies are required to disclose personal data to security agencies without any legal remedies available to you as the data subject. It therefore cannot be excluded that US authorities (e.g. intelligence agencies) may process, evaluate and permanently store your data on US servers for surveillance purposes. We have no influence on these processing activities.

Withdrawal of your consent to data processing

Many data processing operations are only possible with your explicit consent. You may at any time revoke consent that you have previously given. Notice of revocation does not prejudice the legality of any data processing preceding such revocation.

Right to object to the collection of personal data in special cases and to direct marketing (Art. 21 of the GDPR)

YOU HAVE THE RIGHT TO OBJECT, ON GROUNDS RELATING TO YOUR PARTICULAR SITUATION, AT ANY TIME TO PROCESSING OF PERSONAL DATA ABOUT YOU WHICH IS BASED ON ART. 6 (1) (E) OR (F) OF THE GDPR, INCLUDING PROFILING BASED ON THOSE PROVISIONS. THE APPLICABLE LEGAL BASIS FOR PROCESSING CAN BE FOUND IN THIS PRIVACY POLICY. IF YOU LODGE AN OBJECTION, WE WILL CEASE TO PROCESS YOUR DATA UNLESS WE CAN PROVE THAT WE HAVE A LEGITIMATE INTEREST IN PROCESSING THE DATA THAT OVERRIDES YOUR INTERESTS, RIGHTS AND FREEDOM OR IT IS NECESSARY FOR US TO PROCESS THE DATA IN ORDER TO ESTABLISH, EXERCISE OR DEFEND LEGAL CLAIMS (OBJECTION IN ACCORDANCE WITH ART. 21 (1) OF THE GDPR).

IF YOUR PERSONAL DATA IS PROCESSED FOR DIRECT MARKETING PURPOSES, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF YOUR PERSONAL DATA FOR SUCH MARKETING, WHICH INCLUDES PROFILING TO THE EXTENT THAT IT IS RELATED TO SUCH DIRECT MARKETING. IF YOU OBJECT, YOUR PERSONAL DATA WILL SUBSEQUENTLY NO LONGER BE USED FOR DIRECT MARKETING PURPOSES (OBJECTION IN ACCORDANCE WITH ART. 21 (2) OF THE GDPR).

Right to lodge a complaint with the competent supervisory authority

In the event of any breaches of the GDPR, data subjects have the right to lodge a complaint with a supervisory authority, particularly in the member state of their habitual residence, place of work or place of the alleged breach. The right to lodge a complaint does not prejudice any other administrative or judicial remedies that may be available.

Right to data portability

You have the right to have data that we process automatically on the basis of your consent or in the performance of a contract handed over to you or to a third party in a commonly used, machine-readable format. If you request the direct transfer of the data to another controller, this will only be done as far as it is technically feasible.

SSL or TLS encryption

This website uses SSL or TLS encryption for security reasons and to protect the transmission of confidential content, such as orders or requests you send to us as the site operator. You can tell that encryption is enabled by the fact that the address line of the browser changes from “http://” to “https://” and by the presence of the lock symbol in your browser line.

If SSL or TLS encryption is enabled, the data you transmit to us cannot be read by third parties.

Information, erasure and rectification

You have the right to request at any time free information about your stored personal data, its origin and recipients as well as the purpose of the data processing and, if applicable, a right to the rectification or erasure of this data at any time within the scope of the applicable legal provisions. You may contact us at any time if you have any further questions on this or matters relating to personal data.

Right to restriction of processing

You have the right to request the restriction of the processing of your personal data. You may contact us at any time in this regard. The right to restriction of processing applies in the following cases:

If you dispute the accuracy of your personal data held by us, we generally need time to verify this. For the duration of the review, you have the right to request the restriction of the processing of your personal data.
If the processing of your personal data was/is unlawful, you can request the restriction of data processing instead of erasure.
If we no longer need your personal data, but you require it to exercise, defend or assert legal claims, you have the right to request the restriction of the processing of your personal data instead of erasure.
If you have lodged an objection pursuant to Art. 21 (1) of the GDPR, a balance must be found between your interests and ours. Until it has been established whose interests should take priority, you have the right to request the restriction of the processing of your personal data.

If the processing of your personal data has been restricted, the personal data may – with the exception of storage – only be processed with your consent or in order to establish, exercise or defend legal claims or to protect the rights of another natural or legal persons or for reasons of important public interest of the European Union or of a member state.

4. Data collected on this website

Cookies

Our website uses “cookies”. These are small text files and do not cause any harm to your device. They are stored on your device either temporarily for the duration of a session (session cookies) or permanently (persistent cookies). Session cookies are automatically deleted at the end of your visit. Persistent cookies remain on your device until you delete them yourself or until they are automatically deleted by your web browser.

In some cases, third-party cookies may also be stored on your device when you visit our website (third-party cookies). These allow us or you to use certain third-party services (such as cookies for payment processing).

Cookies have different functions. Numerous cookies are technically necessary because certain website functions would not work without them (e.g. the shopping cart function or the display of videos). Other cookies are used to evaluate user behaviour or to display advertising.

Cookies necessary for carrying out the electronic communication process, to provide certain functions you wish to use (e.g. the shopping cart function) or to optimise the website (e.g. cookies for measuring the web audience) (necessary cookies) are stored on the basis of Art. 6 (1) (f) of the GDPR, unless another legal basis is specified. The website operator has a legitimate interest in storing necessary cookies to ensure that it can provide its services free of any technical errors and on an optimised basis. If you are asked to consent to the storage of cookies and comparable identification technologies, your data is processed solely on the basis of this consent (Art. 6 (1) (a) of the GDPR and Section 25 (1) of the German Telecommunications-Telemedia Data Protection Act; you may revoke your consent at any time.

You can set your browser so that you are alerted whenever cookies are deposited and only permit cookies on a case-by-case basis, exclude the acceptance of cookies in certain cases or in general and enable the automatic deletion of cookies when the browser is closed. Disabling cookies may limit the functionality of this website.

Where cookies are used by third-party companies or for analytical purposes, this is specifically stated in this privacy policy and may require your consent.

Consent to Borlabs Cookie

Our website uses the Borlabs Cookie consent technology to obtain your consent to the storage of certain cookies in your browser or to use certain technologies and to document them in accordance with data protection requirements. The provider of this technology is Borlabs – Benjamin A. Bornschein, Rübenkamp 32, 22305 Hamburg (hereinafter “Borlabs”).

When you visit our website, a Borlabs cookie is deposited in your browser storing details of the consent that you have given or any consent that you may have withdrawn. This data is not transferred to the provider of Borlabs Cookie.

The data collected is stored until you ask us to delete it or erase the Borlabs Cookie yourself or the purpose for which data is stored no longer applies. This does not prejudice any mandatory statutory retention periods. Details of Borlabs Cookie data processing can be found at https://de.borlabs.io/kb/welche-daten-speichert-borlabs-cookie/.

Borlabs Cookie consent technology is applied to obtain the legally required consent for the use of cookies. The legal basis for this is Art. 6 (1) c of the GDPR.

Contact form

If you send us inquiries via the contact form, the details contained in the form, including the contact details you provide, are stored by us for the purpose of processing the inquiry and of asking any follow-up questions. We will not share this data without your consent.

This data is processed on the basis of Art. 6 (1) (b) of the GDPR, if your inquiry is related to the performance of a contract or is necessary to take steps prior to entering into a contract. In all other cases, processing of the data is based on our legitimate interest in the effective handling of the inquiries sent to us (Art. 6 (1) (f) of the GDPR) or on your consent (Art. 6 (1) (a) of the GDPR) if this has been requested; this consent may be revoked at any time.

The data you enter in the contact form will remain with us until you ask us to delete it or revoke your consent to storage of the data or the purpose for which the data is stored no longer applies (e.g. after your inquiry has been addressed). This does not prejudice any mandatory statutory requirements – particularly mandatory statutory retention periods.

Inquiries by email, telephone or fax

If you contact us by e-mail, telephone or fax, your inquiry, including any personal data it contains (name, inquiry), will be stored and processed by us for the purpose of replying to your inquiry. We will not share this data without your consent.

The data you send us in your inquiry will remain with us until you ask us to delete it, revoke your consent to the storage of the data or the purpose for which the data is stored no longer applies (e.g. after your inquiry has been addressed). This does not prejudice any mandatory statutory requirements – particularly mandatory statutory retention periods.

5. Social media

XING plugin

Our website uses functions provided by the XING network. The provider is XING AG, Dammtorstraße 29-32, 20354 Hamburg, Germany.

Whenever one of our pages containing XING functions is accessed, a connection is established with XING servers. To the best of our knowledge, no personal data is stored. In particular, no IP addresses are stored or usage behaviour evaluated.

Use of the XING plugin is based on Art. 6 (1) (f) of the GDPR. The website operator has a legitimate interest in gaining the broadest possible visibility on social media.

For more information on data protection and the XING Share button, you can view XING’s privacy policy at: https://www.xing.com/app/share?op=data_protection.

6. Analytic tools and advertising

Google Analytics

This website uses functions provided by the Google Analytics web analytics service. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

Google Analytics allows the website operator to analyse the behaviour of visitors to its website. The website operator receives various usage data, such as page views, length of stay, operating systems used and the referring site. This data is consolidated in a user ID and assigned to the respective terminal of the website visitor.

We may also use Google Analytics to record your mouse and scroll movements and clicks, among other things. Google Analytics also uses different modelling approaches to enrich the data collected and applies machine learning technologies for data analysis.

Google Analytics uses technologies that enable the user to be identified for the purpose of analysing user behaviour (e.g. cookies or device fingerprinting). The information collected by Google about the use of this website is usually transmitted to a Google server in the United States, where it is stored.

The use of this service is based on your consent in accordance with Art. 6 (1) (a) of the GDPR and Section 25 (1) of the German Telecommunications-Telemedia Data Protection Act. Consent may be revoked at any time.

The transmission of data to the United States is based on the EU Commission’s standard contractual clauses. Details can be found here: https://privacy.google.com/businesses/controllerterms/mccs/.

Browser plugin

You can prevent Google from collecting and processing your data by downloading and installing the browser plugin available at the following link: https://tools.google.com/dlpage/gaoptout?hl=de.

For more information on how Google Analytics handles user data, please refer to Google’s privacy policy: https://support.google.com/analytics/answer/6004245?hl=de.

Google Conversion Tracking

This website uses Google Conversion Tracking. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

Using Google Conversion Tracking, Google and we can detect whether the user has taken certain actions. For example, we can evaluate which buttons on our website have been clicked and how often and which products have been viewed or purchased particularly frequently. This information is used to generate conversion statistics. We find out the total number of users who have clicked on our ads and what actions they have taken. We do not receive any information that allows us to personally identify the user. Google itself uses cookies or comparable technologies for identification purposes.

You can find more information about Google Conversion Tracking in Google’s privacy policy: https://policies.google.com/privacy?hl=en.

7. Newsletter

Newsletter data

If you wish to subscribe to the newsletter offered on our website, we require an e-mail address from you as well as information that allows us to verify that you are the holder of the e-mail address provided and that you agree to receive the newsletter. Further data is not collected or only on a voluntary basis. We use the following newsletter service providers to send you the newsletter.

CleverReach

This website uses CleverReach to distribute newsletters. The provider is CleverReach GmbH & Co. KG, Schafjückenweg 2, 26180 Rastede, Germany (hereinafter “CleverReach”). CleverReach is a service that can be used to organise and analyse newsletter distribution. The data you enter to subscribe to the newsletter (e.g. your email address) is stored on CleverReach servers in Germany or Ireland.

Our newsletters sent with CleverReach allow us to analyse the behaviour of newsletter recipients. Among other things, it is possible to determine the number of recipients who have opened the newsletter and how often which link has been clicked in the newsletter. Conversion tracking can also be used to analyse whether a predefined action (e.g. purchase of a product on this website) has been executed after the link contained in the newsletter is clicked on. For more information on CleverReach newsletter data analysis, please visit: https://www.cleverreach.com/de/funktionen/reporting-und-tracking/.

The data is processed on the basis of Art. 6 (1) (a) of the GDPR. You may revoke this consent at any time by unsubscribing from the newsletter. Notice of revocation does not prejudice the legality of the data processing operations preceding the date of the revocation.

If you do not want an analysis by CleverReach, you must unsubscribe from the newsletter. We provide a corresponding link in each newsletter for this purpose.

The data you provide us with for the purpose of subscribing to the newsletter is stored by us or the newsletter service provider until you unsubscribe from the newsletter and is deleted from the newsletter distribution list when you do so. This has no effect on any data stored with us for other purposes.

After you unsubscribe from the newsletter distribution list, your e-mail address may be stored in a blacklist by us or the newsletter service provider, if this is necessary to prevent future deliveries of the newsletter. The data contained in the blacklist is used only for this purpose and is not merged with other data. This serves your interests as well as our own in complying with the legal requirements when dispatching newsletters (legitimate interest within the meaning of Art. 6 (1) (f) of the GDPR). There is no time limit for the inclusion of your data in the blacklist. You can object to storage of your data if your interests override our own legitimate ones.

For more details, please refer to CleverReach’s privacy policy at: https://www.cleverreach.com/de/datenschutz/.

8. Plugins and tools

YouTube

This website integrates videos from the YouTube website. The operator of the website is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

When you visit one of our websites in which YouTube is integrated, a connection to YouTube’s servers is established. This tells the YouTube server which of our pages you have visited.

In addition, YouTube may store various cookies on your device or use comparable identification technologies (e.g. device fingerprinting). This allows YouTube to obtain information about visitors to this website. Among other things, this information is used to collect video statistics, improve usability and prevent fraud.

If you are simultaneously logged into your YouTube account, YouTube will be able to directly link your Internet activities with your personal profile. You can prevent this by logging out of your YouTube account.

The use of YouTube serves the purpose of ensuring an appealing presentation of our online content. This constitutes a legitimate interest within the meaning of Art. 6 (1) (f) of the GDPR. If the applicable consent has been obtained, data is processed solely on the basis of Art. 6 (1) (a) of the GDPR and Section 25 (1) of the German Telecommunications-Telemedia Data Protection Act, insofar as the consent given includes the storage of cookies or access to information on the user’s terminal device (e.g. device fingerprinting) as defined in the German Telecommunications-Telemedia Data Protection Act. Consent may be revoked at any time.

For more information on how user data is handled, please refer to YouTube’s privacy policy at: https://policies.google.com/privacy?hl=de.

Google Web Fonts (local hosting)

This site uses Web Fonts, which are provided by Google for the uniform presentation of fonts. The Google Fonts are installed locally. No connection is established with Google servers for this purpose.

For more information about Google Web Fonts, please refer to https://developers.google.com/fonts/faq and Google’s privacy policy: https://policies.google.com/privacy?hl=en.

Font Awesome (local hosting)

This page uses Font Awesome for the uniform display of fonts. Font Awesome is installed locally. No connection is established with Fonticons, Inc. servers for this purpose.

For more information about Font Awesome, please refer to the Font Awesome privacy policy at: https://fontawesome.com/privacy.

Google Maps

This site uses the Google Maps map service. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

To use the functions offered by Google Maps, it is necessary for your IP address to be stored. This information is usually transmitted to a Google server in the United States, where it is stored. The provider of this site has no influence on this data transfer. If Google Maps is enabled, Google may use Google Web Fonts for ensuring the uniform display of fonts. When you visit Google Maps, your browser loads the web fonts required into your browser cache to display text and fonts correctly.

The use of Google Maps serves the purpose of ensuring an appealing presentation of our online content and of making it easy to find the places we specify on the website. This constitutes a legitimate interest within the meaning of Art. 6 (1) (f) of the GDPR. If the applicable consent has been obtained, data is processed solely on the basis of Art. 6 (1) (a) of the GDPR and Section 25 (1) of the German Telecommunications-Telemedia Data Protection Act, insofar as the consent given includes the storage of cookies or access to information on the user’s terminal device (e.g. device fingerprinting) as defined in the German Telecommunications-Telemedia Data Protection Act. Consent may be revoked at any time.

The transmission of data to the United States is based on the EU Commission’s standard contractual clauses. Details can be found here: https://privacy.google.com/businesses/gdprcontrollerterms/ and https://privacy.google.com/businesses/gdprcontrollerterms/sccs/.

For more information on how user data is processed, please refer to Google’s privacy policy: https://policies.google.com/privacy?hl=de.

ManageWP

We manage this website using the ManageWP tool. The provider is GoDaddy.com WP Europe, Trg republike 5, 11000 Belgrade, Serbia (hereinafter “ManageWP”).

Among other things, ManageWP allows us to monitor the security and performance of our website and to execute automatic backups. ManageWP thus has access to all contents of the website including our databases. ManageWP is hosted on the provider’s servers.

The use of ManageWP is based on Art. 6 (1) (f) of the GDPR. The website operator has a legitimate interest in ensuring the most effective and secure operation of its website(s). If the applicable consent has been obtained, data is processed solely on the basis of Art. 6 (1) (a) of the GDPR and Section 25 (1) of the German Telecommunications-Telemedia Data Protection Act, insofar as the consent given includes the storage of cookies or access to information on the user’s terminal device (e.g. device fingerprinting) as defined in the German Telecommunications-Telemedia Data Protection Act. Consent may be revoked at any time.